Partnership creates first combined order, collect, payment and loyalty applications to increase sales and footfall in the hospitality industry
First self-serve kiosk to combine super-fast payment and delivery with loyalty, rewards, and personalised experiences
Lolly, the PoS and payments specialist, has further extended its partnership with Yoyo by integrating the award-winning payments, marketing and loyalty commerce platform into Lolly’s first self-serve kiosk.
Yoyo has been a strategic partner of Lolly since 2015 – providing Lolly’s hospitality customers with best-of-breed when it comes to a combined payment, loyalty and rewards offering.
As Lolly looks to deliver the most enhanced self-service offering, customers will now be able to buy, collect loyalty and earn rewards in a single payment moment through the new self-serve LollyServe platform.
As well as speeding up service, personalising experience, and increasing sales volumes for hospitality providers, the move further enhances Yoyo’s omnichannel offering, with this new unmanned in-store solution becoming yet another way for Yoyo’s 1.5 million users to have the most consistent payment, loyalty and rewards experience, regardless of how they choose to shop in-store or online.
Peter Moore, CEO at Lolly, said: “Combining these technologies creates a hospitality industry first – bringing together order, collect, payment and loyalty for the first time in one transaction, which will ultimately support increased sales volumes during the cashless revolution.
“We are excited to be extending our partnership with Yoyo. In terms of a payments and loyalty marketing product, it is by far the most superior we have seen coming into the market over the last few years and has already been deployed by hundreds of Lolly customers – creating a meaningful engagement channel so that our hospitality partners can measurably increase customer lifetime value.
“LollyServe was launched to enable hospitality providers of all sizes to benefit from the speed and convenience of self-serve technology. It was created with customer engagement top of mind, and our partnership with Yoyo is set to further enhance this.”
Yoyo co-founder and CEO, Michael Rolph, said: “Yoyo’s mission is to create the most consistent, personalised and rewarding shopping experience for all and in every way. Whether our 1.5 million users use Yoyo on the high street, at work or at university, convenience, speed and rewards are core to what we deliver to customers, and extending our partnership with Lolly to include self-serve kiosks further ensures consistency of the Yoyo-powered payments and loyalty experience. These are exciting times when today’s ‘savvy’ customers can shop how, when and where they want.”
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