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Small independent retailers and hospitality providers face an array of challenges in today’s competitive business environment. Retaining happy and loyal customers should be a fundamental part of their ongoing strategy, alongside attracting new clientele. To remain one step ahead, embracing new technology is no longer optional—it is vital.
To succeed, owners need to build up-to-date knowledge about what is happening across their entire business. This includes understanding the real-time impact of sales on stock availability, the success levels of promotional campaigns, and overall profit margins.
Modern software is specifically designed to help retailers build entirely new interaction levels with their customers. It provides a level of insight into business performance that is straightforward and relevant for today's busy trading environments.
I would argue that 'off-the-shelf' systems often fail to offer the levels of support that many independents need. While they present a less expensive upfront purchase, their costs typically increase over time as the need for support arises.
Business owners and managers are often forced to live with the limitations of what they bought, failing to recognize that beyond the initial till costs, investment is also required for ongoing maintenance and servicing.
Well-considered software provides the business owner with the ability to see trading patterns—identifying whether a particular product is selling well by specific time and location. From there, the retailer can alter their stock ordering or identify wastage trends and adapt stock levels to suit.
Business services software does not only generate considerable savings; it also helps to grow the top line by offering new services linked to the till, such as:
The upfront purchase doesn't have to be prohibitively high. Business owners must remember that the transparency and information provided by a modern system can provide an array of cost savings. Ultimately, it is about spending strategically upfront to save significantly more in the long term.

Lolly has become the first UK hospitality technology company to achieve the new ISO42001 accreditation. This international standard recognises organisations that manage AI responsibly and transparently. The accreditation reinforces Lolly’s commitment to ethical governance, practical value, and sustainable AI through its LollySense methodology, building on its existing ISO credentials and its broader focus on responsible innovation across hospitality.
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Lolly has reaffirmed our commitment to developing future talent through meaningful apprenticeships. Since 2018, apprentices have been fully embedded across teams, working on real projects that influence how the business grows. The programme prioritises practical experience, trust and genuine integration, with apprentices contributing from day one.
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